Wedding Gowns Buying Guide
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The idea of looking like a princess in a gorgeous white gown





Daydreaming and perusing bridal guides are all part of the first step in choosing your wedding dress


The next step is gathering up a collection of your favorite styles to show to your fiancé (whether you compile them digitally on your computer


How to Shop for a Gown
While there are several ways of shopping for a gown, the most common is going to a bridal shop (other methods are explained in the section on how to save money). The first thing you need to do is call up a local bridal shop (or several) to schedule an appointment and consultation. Be sure to ask what they charge for a consultation, if anything. Also inquire whether there are any fees for trying on dresses. Before heading off to the shops, be sure to gather a few essentials to bring with you:
- Your clippings of favorite styles. Sometimes it's harder than you think to explain to the person helping you about the "amazing" dress you saw in a bridal magazine
. Bring several examples of things you like to help you quickly find your favorite styles in the shop.
- A polaroid
or digital camera
. Taking photos of the dress is not always allowed, so you should ask prior to snapping away. However, if you can take photos while wearing the dress you can compare later on. It's a good idea to either write the style numbers (exactly as they appear for each item including the bodice, train, and skirt) on the back of the polaroid or in a small notebook
so that you can remember which you liked and disliked. This is crucial if you decide to come back later on to buy the dress. This brings up the question of whether to buy immediately or shop around (read below to consider your options).
- A friend, the maid of honor, or your mom. The point is: Bring someone who knows you well and who you trust with utmost confidence. They can honestly tell you when your butt looks too big from behind, or whether or not white looks better with your skin tone than cream. Having a companion also helps dissuade you from making impulsive decisions, such as buying the first dress you try on, going over budget, or forgetting to ask important questions.
- Proper undergarments. Grandma panties, a thong
, or ratty underwear you don't remember buying are not good undergarment
choices when shopping for gowns. You want something that you'll be comfortable in when a complete stranger helps you in and out of countless dresses. Seamless
styles in white
or nude
are a safe bet; if you have a strapless bra
, you might want to bring that too.
- The right accessories. Obviously you won't have all the jewelry
that you plan to wear, but you might have an idea of the shoes or hair that you want. This is important: shoe
height will determine the length of a gown (and will change the look of your legs if you opt for a short dress), and your hair will make or break a certain neckline.
- Credit card. If you wind up wanting to buy a gown
you'll need a way to pay for it -- 50% for a down payment at least. Check to see if the deposit is refundable as well.
Upon arrival in the bridal shop, take some time to browse through the dresses, touching the fabrics, looking at the craftsmanship, and comparing styles and shades of white. You should have a fairly good idea of what you want, but maybe you are still unsure about what is your ideal dress. Either way, you'll need to consider a few important aspects before selecting a good amount (10 to 20 at least). Of course, there is no limit to the number of dresses you can try on, but the more, the better, even if you think you don't like something. Consultants often have great suggestions that you never thought of and it's worth a shot to try their ideas; after all, they see far more brides than you can imagine!
When looking for the perfect dress, don't forget to consider the following:
- Your wedding style and how the dress can reflect your theme, color palette, or level of formality. While the style choice is yours to make in the end (and many brides wear long gowns even at less formal weddings), sometimes it helps to work within these parameters to narrow down your choices. For example, an outdoor or beach wedding may call for a shorter dress
while a wedding on a regal estate would be well suited with a traditional dress with a long train
. You should also consider if a big dress will be able to make it down a small chapel's aisle.
- Choose a flattering color. Wedding dresses
were originally just a woman's best dress, but when Queen Victoria sported a white satin gown bedecked with sparkling accents, it quickly became the color of choice for most modern brides. However, remember that there are many shades of white. Cream, beige, off-white, taupe, tan, and even buttery-yellow are suitable. The bottom line is that you should compare dresses in different colors to find one that best flatters your skin tone. And, if you feel like being daring, don't wear white at all. This is often something that women on their second trip down the aisle choose, but even first-time-around brides are choosing dresses in very light pastels; pale blue
and blush pink
are both very popular.
- Pick something comfortable. You will be standing, walking, dancing, sitting, kneeling, and possibly running down a beach. Wherever you are on your wedding day, you want to be comfortable. So when you try on dresses, move around and see how it feels. Note if it gets heavy or if the fabric wrinkles easily, if the bodice pinches or feels restricting, or if it drops too low when you lift your arms.
- Don't be shocked by sizing (or take it personally). After finding a style you like, a consultant will take your measurements so that you can order the dress. Know that if she says you are a size 10 and really you wear a six or seven, don't be shocked. All wedding dress sizes are going to be bigger than what you normally wear since over the years manufacturers have adjusted sizes for street clothing but not bridal attire.
- Respect your house of worship. If you are religious and plan to marry in a house of worship, check with your officiant before selecting a gown so you are aware of any restrictions on wedding attire; some houses of worship won't allow bare shoulders, backs, legs, etc. It's easier to get plan ahead than worry about covering up at the last minute. If you can't part with the strapless bodice, for example, consider a pretty shawl or matching shrug jacket.
- Show off your personality and the best parts of your body. Certain styles are better suited to certain body types, but even so, certain styles are simply more "you". Try your best to strike a balance between the two. After all, you want to look like a million bucks, but you also want to feel that good too.
Dress Fabrics
There are so many aspects of a gown to consider before choosing "the one". You'll need to look at fabrics, detailing, length, the neckline, sleeves, and other features. In this section of the guide you can find out which styles flatter which figures and more. A few of the most common fabric types are illustrated below, but these days a wide variety of natural and synthetic fibers are used in wedding gowns. Cotton


| Common Fabric Types | ||||
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Sheer, lightweight, simple, and drapey. Chiffon |
A light, mesh fabric of silk, cotton, and synthetics, tulle |
A see-through, lightweight fabric with shiny, almost sparkly appearance. Organza |
Silky smooth, shiny, but not transparent fabric. Satin |
Typically stiff and used for the outer part of the gown. Taffeta |
- Fabric: When looking at fabric, check on the different costs, weight, looks, and portability. The more fabric used in a design, the more expensive it will be. The heavier the fabric, the warmer it will be. Here are some less common fabric types not shown above.
- Brocade
-- Shiny, satin weave with a raised pattern, such as florals or other designs.
- Dotted Swiss
-- Sheer and lightweight muslin with raised polka dots throughout.
- Eyelet Lace
-- Medium weight fabric with uneven floral designs finished with a buttonhole stitch.
- Faille
-- A shiny, silk or rayon fabric with a tight weave and a ribbed look.
- Moire
-- This lightweight fabric made of polyester or taffeta has a glistening water effect to it.
- Lace: Lace tends to be pricey, and the more of it, the more expensive the gown will be. There are many kinds of lace on the market; here are a few of the most common types that you're likely to see on a gown.
- Point d'Esprit
-- A type of polyester lace with squares, diamonds, or ovals woven into it.
- Alencon Lace
-- Heavy, durable French lace with a very fine look to it despite its construction.
- Chantilly Lace
-- A French lace with soft, draping, open designs and no cording like Alencon lace.
- Cluny Lace
-- Old-fashioned looking, loosely woven lace mostly used for borders and embellishments.
- Valenciennes Lace
-- Flat and sheer, with diamond or square weave, and made of cotton, polyester, or nylon.
- Venice Lace
-- Heavy, raised patterns, typically florals. Mostly cotton or rayon.
Gown Length and Trains
Traditionally, wedding gowns are long and white. Today, however, there are many choices beyond the standard evening-length gown. Chic modern brides are opting for all kinds of hemlines, from the traditional to the tiny. Here are a few of the most popular.
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Street Length Short dresses |
Intermission The intermission length |
Hi-Low The cute hi-low |
Ballet Ballet-length |
Floor Floor length |
If you opt for a floor-length gown, you'll also have to decide whether you want a train. Trains range from barely-there to regal; consider your venue, the time of year, and the formality of your wedding before you decide. Don't forget that you'll need to have your gown bustled before you start dancing; all that extra fabric will be gathered up, but it can still be heavy!
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It just grazes the floor, making it the ideal for formal outdoor receptions. |
At a foot long, this is a manageable train that won't weigh you down. |
Formal, romantic, and very popular at three to four feet long. |
This six to eight foot train is fit for a queen, but it can be cumbersome, even when bustled. |
Necklines and Silhouettes
Whether or not you have a train, you'll definitely have a neckline! From demure to daring, there are more different styles of wedding gown available than ever before. Recently, strapless has become the most popular style, but there are plenty of others to choose from. Here are a few of the most popular.
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O |
Halters |
One of the most popular, bare-all styles. You should be confident in your body to wear a strapless |
Minimize the size of your waist with a plunging V-neck |
High necked dresses |
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Sweetheart |
Queen Anne |
Scoop |
Square |
Asymmetric |
Sleeves
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Sleeveless |
Long sleeves |
Short sleeves |
Classic Silhouettes
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Ball gown |
A-line |
Empire waist |
Column |
Fishtail |
Modern Trends
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Two-piece pants ensembles |
A hemline that has been "on the rise" latey is the bubble hem |
Skirt suits |
Modern brides are getting more daring, with micro-mini skirts |
Moms-to-be who are also brides-to-be can find a greater variety of maternity bridal gowns |
Before Leaving the Bridal Shop
There is some debate about whether brides-to-be should shop around a bit before deciding on the perfect dress or if they should buy the one they like immediately. It goes without saying that shopping around lets you really find the dress that's best for you. However, many times women will expect to find a dress they love four weeks down the road when they come back to buy it. Unfortunately, there is always someone right behind that woman ready to snatch up that dress.
Nonetheless, when you decide to buy the dress you have fallen in love with you need to verify a few things with the bridal shop first.
- How many fittings will you need? Some women may need up to three fittings, especially if you are losing weight or on an exercise program.
- How much will alterations cost? Usually they run about $200 depending on your size and the complexity of the dress and its details.
- Can you save money by getting an unfinished hem? This is sometimes a money-saver because it makes alterations easier.
- Can you opt to not have detailing added? It saves money if you do it yourself.
- Does this bridal shop sell bridesmaids attire and tuxedos?
- Is there any possibility that this bridal shop would throw in some extras, such as a veil or headpiece if you gave them all your business for attire?
- Is the deposit on the dress refundable if you change your mind?
- Can you have all the quotes in writing?
Saving Money on Gowns
Gowns can cost anywhere from $500 to $5000 or more. Some quick ways to save money are to choose a simpler dress with simpler fabrics. However, if you don't want to sacrifice your look, consider some of these options.
- Buy a dress that isn't a wedding gown
, such as a formal white dress
, or even a white bridesmaids dress
which will cost much less than their "bridal" counterparts.
- If you want something designer, but don't want to spend a fortune, opt for a simpler style with less fabric. Naturally, it will cost less.
- Visit the warehouse stores, trunk shows, and sample sales. Sometimes you can find great bargains on dresses, especially on last seasons dresses.
- Opt for the plain dress in the style that you want. Buy the lace, beads, or other fancy add-ons yourself. You'll save around 25%.
- Browse the sale racks. You never know what you'll find.
- Try out online auctions for discounted dresses that have been worn once.
- Ask your family if they have a dress that you can wear. Maybe grandma has a beautiful old gown that could fit you.
- See the Guide to Wedding Budgeting for more helpful tips!
| Related Guides | ||||
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External Links
- USA Bride -- How to save some money when shopping for gowns.
- Baltimore Weddings -- Tips on choosing a color for a second marriage, and what to do if you're overweight or petite.
- The Dressmarket -- Search database for once-worn wedding dresses.
- Brides.com -- Tips on what to wear, for brides and bridesmaids. Many articles with answers to your every question.
- iVillage -- How-to's, trends, budget advice, summer and fall dresses, and much, much more.
- About.com -- Staying "feng shui" when shopping for a wedding dress.
- Pirate-King.com -- Despite the name, this website has a great visual glossary for many aspects of wedding dresses, including necklines and waistlines.
- Bridal magazines are so fun, yet if you have a free moment on your computer, you might as well check out your favorite mags online. For example, In Style Wedding is online and full of popular articles about fashion, style, and shopping. Find everything from runway hits to beautiful ideas for updos and of course, the latest in wedding shopping (i.e. invites, decorations, rings).
- An easy way to get an idea of what you are looking for is to use a tool like they have at theknot.com where after registering you can browse several makers dresses and immediately see where the closet vendor location is in your area. Below you'll see some of the most popular wedding dress makers categorized according to their average cost.
- Another useful Web site that you might be interested in is DressFinder.com. You can find nearly every dress maker on the Web and click directly to their site.
- Below are links to the Web sites of popular dress makers in different price ranges.
| Budget Priced | Mid-Range | Luxury |
International Resources
For this resource in your home country, please see:
FR: Robe de mariée
DE: Brautkleider
[shopfanatic] Great article!










































